Eddie Rockets, a well-known and beloved chain of American-style diners in Ireland. Approached us with an exciting and unique project. It was to create a striking design for a massive wall overlooking one of Dublin’s busiest streets. The brief was simple yet inspiring. They wanted their iconic poster girl to be included in the design. But beyond that, they gave us the creative freedom to bring our own vision to life. This freedom allowed us to fully embrace the opportunity to design something bold, dynamic, and memorable.
For this project, we drew inspiration from the classic 1950s science fiction theme, particularly the film Attack of the 50 Foot Woman. The idea of larger-than-life figures towering over the city streets felt like the perfect match for such a large-scale wall. This concept not only aligned with Eddie Rockets’ retro, fun-loving style but also allowed us to play with exaggerated proportions and vibrant colors, making the wall an eye-catching and captivating visual.
The result was a stunning mural that captured the essence of both the Eddie Rockets brand and the iconic 1950s pop culture aesthetic. The wall became an instant landmark, drawing attention from both locals and tourists alike. The combination of the bold design and the high-traffic location ensured that Eddie Rockets gained an incredible amount of publicity. People from all over Dublin were talking about the mural, and it quickly became a popular spot for photos, adding an extra layer of charm to the bustling area.
The large, vibrant depiction of the poster girl towering over the street gave the mural a sense of playful power. While the surrounding details provided a nod to the nostalgic, American diner-inspired atmosphere Eddie Rockets is known for. The mural not only enhanced the visual appeal of the area. While also created a memorable experience for anyone passing by.
Eddie Rockets’ new mural was a perfect blend of creativity and marketing genius. Turning a simple wall into a piece of public art that captured the attention of the city. The combination of the mural’s striking visuals and its prime location. It helped solidify Eddie Rockets as a brand that knows how to stand out. If you’re in Dublin and want to see the mural for yourself, or just craving a delicious meal in a retro diner setting, be sure to visit Eddie Rockets.
